Budding Beauty: Discover the Benefits of CBD in Skincare - American Spa

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Cannabidiol (CBD) continues to be a common ingredient in spa treatments and products, as more companies and spa-goers recognize the many benefits it offers to the skin and body. CBD has shown to be effective in reducing inflammation and redness, increasing hydration, improving skintone, and more. “CBD has exploded in the wellness world because people are finally realizing that skincare and self-care go hand in hand,” says Erin Todd, director of sales and marketing at Wiregrass Wellness. “Consumers are more conscious about what they’re putting on their bodies, and CBD is a powerful, natural ingredient with proven calming and anti-inflammatory properties.”

CBD Craze​

Here are some top uses of CBD-based products and treatments in the spa, according to Todd.

Facials: CBD helps to calm inflammation, reduce puffiness, and give skin a healthy glow. Its anti-inflammatory and antioxidant properties make it ideal for sensitive skin.

Massage oils or balms: Oils and balms are perfect for muscle recovery, deep relaxation, and localized relief of tension. Applied topically, CBD can help ease discomfort and promote a sense of calm.

Post-treatment serums or moisturizers: These are especially effective because CBD works best when it has time to absorb into the skin. Treatments that stay on—like a moisturizer or leave-on serum—allow the active ingredients to fully penetrate and deliver results.

Chill Factor​

People often think of CBD-based products for relaxation and pain relief, but the skincare benefits from this ingredient can be powerful and multifold, according to Delia McLinden, vice president of sales at FarmHouse Fresh. “CBD is just one of over 400 phytochemicals and phytonutrients within the hemp plant,” she says. “When CBD-based products contain ‘full plant extracts’ and not just CBD, you get so many additional skincare benefits.” In addition to anti-aging and anti-inflammatory benefits, CBD-based products contain antioxidant superfood phytonutrients that help to brighten, plump, and lessen the look of wrinkles. “CBD products have also been shown to be effective in addressing acne and psoriasis, due to the anti-inflammatory properties,” says McLinden. “Hemp is amazing in transforming skin—it’s the perfect fatty acid balanced oil.”